March 26, 2020

How You Can Sell Well Despite Covid-19

Article by Neil Jenman...

This sounds like a joke, but it’s true: Three Sydney real estate agents decided to play a round of golf last weekend. When they met, they were in a good mood. Smiles, back-slaps and hand-shakes (despite the warnings) all-around.

“Nice to see you again, Bob.”

“How you are doing, Luke?”

“Glad you could make it, Abdul.”

Four hours later, at the clubhouse, there wasn’t a smile to be seen. They looked like they were having a ‘pity-party’ – staring into their...


November 13, 2019

How to Make the Decision to Sell!

How do you know when you should sell your property?

Although you may not be in the market to sell right now, it pays to educate yourself early on how to obtain the best price for your property and the best time to sell.

This article will give you advice and tips on how to make the sometimes challenging decision to sell your property.

1. It's time for a change

Change can generate mixed feelings. Depending on the type of change,...


October 12, 2019

How to find your perfect Real Estate Agent

Choosing An Agent

Selecting a real etate agent to sell your most valuable asset is an important and difficult decision.

You want to get the best price for your property, but how do you go about choosing the agent who will deliver the best result for you?

There is truly much to consider when deciding who you will entrust with the sale of your property.

Here are some suggestions and tips to help you choose the best agent:

Firstly, don't choose an agency because of...


September 15, 2019

Do You Have Your Rental Property Serviced Annually?

If not, why not? You have your car serviced every year, and yet it's worth far less than your investment property!

Attracting and retaining quality tenants in your property is greatly dependant on keeping up to date with maintenance and updating the property when necessary. Spring is a great time to undertake a check of your property. If you are unable to or don't wish to do this yourself, your Property manager should be highly capable of advising you in...


August 01, 2019

Buying Beyond the Presentation - buying emotionally or logically?

Presentation that meets the eye has a major impact on how buyers "perceive" a property. Being purely objective and logical is easier said than done when buying a home. Buyers can mislead themselves if they allow their immediate emotional reaction to conjure a reflex response to a property.

In selling school, all sales people are taught that people buy emotionally and jusitfy logically.

Residential real estate is very emotional. "Home" is one of the strongest emotional words in the English language. But...


June 01, 2019

Knowing your Purpose for Investing in Property

Many people assume property investors are rich and carefree.

This is far from true.

Most residential property investors are simply striving to create a better future for themselves and their families. They own one property - or possibly two - and rent it out in the hope that one day, with smart management and capital appreciation, they can use the value in that property to help without relying totally on government assistance.

Surely it's a worthy endeavour.

There seems to be an endless number...


May 07, 2019

Why 'YES' to pets is the way into Landlord Supremacy

It is hard to believe that in today's society there is still a stigma around renting a property to an applicant with a pet.

With a nation of pet lovers (Australia has one of the highest rates of pet ownership worldwide) it begs the argument 'Why are Landlords closing the door to high numbers of fantastic tenants'.

The figures speak for themselves, the RSPCA estimate that there are approximately 33 million pets in Australia, with 4.2 million of those being dogs and...


April 01, 2019

The Three Prices for Your Property

When you are selling your property, there are three prices to be acutely aware of:

  • Marketing Price
  • Current Market Price
  • Best Selling Price


Marketing Price is the price the agent markets the property at to buyers. Legally and practically speaking, the final selling price may be higher, lower of equal to the marketing price. Some agents may deliberately price above or below the current market price creating either a frenzy or a standoff with buyers in the process.

Current Market Price is the fundamental value...


February 08, 2019

Adding Extra Sparkles

Giving your property that extra appeal

You rarely need to spend thousands of dollars to make your home attractive.

Buyers are attracted by the appearance of your property and, when they inspect it, they are influenced by its atmosphere. The right appearance outside, followed by the right mood inside, give you the best chance to get the highest price.

You rarely need to spend thousands of dollars in renovations or repairs to make your property attractive. All you have to do is pay...


February 01, 2019

High Prices at Auction?

At an auction, the seller’s minimum is known as the ‘reserve’. That’s the price at which the property can be sold.


Many properties sell above reserve. When this happens, the auction is hailed as achieving a high price. True. But it is not true to say it is the highest price.

It is not the auction that achieved the price, it was the buyer’s willingness to pay more than the seller’s minimum. The buyer would have bought the property for the same...